In the journey of becoming, one of the most damaging beliefs people carry is this
“I am starting from behind.”
They look at others and see advantages they do not have
Money
Connections
Education
Exposure
And they conclude that success is unfair and therefore unavailable to them.
But here is the truth
The game is not fair and it was never meant to be
Yet everyone has an unfair advantage
The problem is not that you lack one
The problem is that you have not discovered yours yet
Ash Ali, in the book Unfair Advantage, introduces the MILES Framework, a powerful way to identify and build advantages that compound over time.
Unfair advantage is not something you borrow
It is something you become
What Is an Unfair Advantage
An unfair advantage is any edge that is difficult to copy, difficult to buy, and deeply personal to you.
It is not luck
It is leverage
In the journey of becoming, unfair advantage emerges when you align who you are, what you know, and how you show up in the world.
The MILES framework helps you uncover that alignment.
M Meaning Money
Money is the most obvious advantage
But it is also the least interesting
Yes, access to capital can accelerate growth
It can reduce friction
It can open doors
But money alone does not create greatness
Money without clarity multiplies confusion
In the becoming journey, money becomes powerful only when paired with intention.
If you do not know who you are becoming, money will not save you.
Instead of focusing on money you do not have, focus on learning how value is created.
Money follows value.
I Meaning Intelligence and Insight
This is where becoming truly begins.
Intelligence is not about degrees or titles
It is about how you think
Insight is the ability to see patterns others miss
To connect dots others ignore
To understand people, systems, and timing
Your lived experience matters here
Your mistakes
Your curiosity
Your questions
Everything you have learned along the way is shaping your edge.
The more you study yourself, your interests, and your environment, the sharper your insight becomes.
Becoming is not about knowing everything
It is about knowing something deeply
L Meaning Location and Luck
Location is not just geography
It is proximity to people, ideas, and opportunities
Who you spend time with
What conversations you are part of
What environments stretch your thinking
All of these shape your trajectory.
Luck also plays a role
But luck favors those who are prepared
In the journey of becoming, you increase your luck by showing up consistently.
By sharing your work.
By staying visible.
By being ready when opportunity knocks.
You cannot control timing
But you can control readiness
E Meaning Education and Expertise
Education is no longer limited to classrooms.
Today, expertise is built through practice, experimentation, and repetition.
Your unfair advantage grows when you commit to learning longer than most people are willing to.
When you apply what you learn instead of collecting information.
When you turn knowledge into skill.
Becoming requires patience.
Expertise compounds quietly.
One day people will call you lucky without seeing the years you invested.
S Meaning Status and Network
Status is not fame
It is trust
It is how people perceive your reliability, integrity, and consistency.
Your network is not about how many people you know
It is about how deeply you are known
In the becoming journey, relationships are built through contribution.
By being useful.
By showing up.
By doing what you say you will do.
Status grows when your actions align with your values.
Unfair Advantage Is Built Not Found
Your unfair advantage is not hiding somewhere in the future.
It is already forming through your choices today.
Every skill you practice
Every belief you examine
Every weakness you confront
All of it is shaping the person you are becoming.
Stop trying to copy someone else’s advantage.
Their advantage fits their journey, not yours.
Your job is to become so aligned with who you are that your advantage becomes obvious.
Becoming Is the Ultimate Advantage
When you commit to becoming
You stop competing on the surface
You start building from the inside
Clarity becomes your edge
Consistency becomes your leverage
Character becomes your brand
And over time, what once looked ordinary becomes impossible to ignore.
Your Invitation to Become
If this message resonates, then your becoming has already begun.
My book IT’S TIME TO BECOME is an invitation to go deeper into this journey.
To understand yourself.
To build your purpose.
To turn your experiences into power.
Preorder your copy and begin building the unfair advantage that only you can own.
Your journey matters.
Your story matters.
Your becoming starts now.
Keep becoming. Keep believing. Keep going.


